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Virtual Event

Live Online Entrepreneurship Training Workshop: Develop Your Unique Startup Business Plan and Growth Strategy

October 30 - November 6

Virtual Event


This live online Entrepreneurship Training Workshop leverages thought leadership, knowledge, and practical experience gained from over 25 years and 25,000 startups at MIT, operations and growth concepts used by over 40,000 organizations with the Growth Institute, and over 30 years of practical business startup and growth experience in over 100 countries by Michael McCausland, the Founder and CEO of the Leadership Institute For Entrepreneurs (LIFE).

The Workshop will provide a live learning experience to develop a customized operational business plan for business startup and growth using the LIFE Modified Business Model Canvas (MBMC). The MBMC brings together the application of three world class courses provided on the LIFE Internet learning platform (www.EshipLearning.com).


The normal cost for the three live in-person courses covered in the LIFE MBMC is a combined $4000 USD/person.  Due to a generous grand provided by NC IDEA, we are able to offer this world class live online Entrepreneurship Training Workshop for just $395 USD/person.

Upon registration, participants will receive:

  • FREE 2-month access (Retail Value $198) to all three courses covered in the LIFE MBMC and all their associated learning materials and tools on the online learning platform EshipLearning.com to begin immediate online learning.
  • Download of the LIFE Modified Business Model Canvas fillable PDF to begin immediate development of your customized operational business plan for startup and growth.
  • Access to the live online Entrepreneurship Training Workshop on the MBMC to customize the development of your operational business plan.
  • Access to break-out groups for practical Q&A sessions with business coaches.
  • FREE bonus access to two additional courses on the EshipLearning.com platform:
    • DiSC: A Language for Behavior course and the DiSC Profile
    • Curating, Scaling, and Managing Culture



Fri October 30
  • 0800-1000
    • Introduction to the Modified Business Model Canvas
    • Identity Driven Entrepreneurship
    • Disciplined Entrepreneurship
      • Who is the Customer?
    • Q&A Breakout Group
  • 1200-1400
    • Disciplined Entrepreneurship
      • Value Creation
      • Customer Acquisition
    • Disciplined Entrepreneurship
      • Revenues
      • Design and Build
    • Q&A Breakout Group
Sat October 31
  • 0800-1000
    • Disciplined Entrepreneurship
      • Costs
    • Entrepreneurship Operations
      • Capacity and Capabilities
    • Q&A Breakout Group
  • 1200-1400
    • Entrepreneurship Operations
    • Key Activities and Operations
    • Revenue, Scaling, Financing
    • Q&A Breakout Group
Friday November 6
  • 0800-1000
    • Pre Polled Concept/Application Q&A Session
  • 1200-1400
    • Live Q&A Session



Upon registration and access to the online learning platform, participants are encouraged to begin watching the learning videos for each of the 3 courses included in the online Workshop. Correlating videos from each course will be referenced for the topics covered for each session.

Use the LIFE Modified Business Model Canvas to begin the development of your operational business plan for startup and growth.

Identify issues and concerns relative to understanding of concepts and practical application.  This information and prework will help to foster a more robust conversation and the customized application of the learning and materials to ensure practical and immediate business impact and long-term success.

Additionally, the live online Entrepreneurship Training Workshop will include and address impact from the current Covid19 crisis to include the concepts of business triage (people, planning, execution, cash) and a business pivot that may be required to ensure long-term viability of a startup or existing business.


October 30
November 6


Michael McCausland


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General Admission: ETW Oct 30, 31 and Nov 6
$ 395.00